Archive for May 2023
Embarking on a Remarkable Journey with Artificial Intelligence
Artificial intelligence (AI) is not new; it has been around for decades. AI has come a long way from its origins in the mid-20th century to its current state. While large corporations and tech giants have embraced AI for years, the technology is now making significant inroads into the small to medium-sized business (SMB) branding…
Read MoreGenuine Allyship: Navigating Beyond Rainbow Capitalism
The LGBTQIA community has gained significant visibility and recognition, leading many brands to seek ways to align themselves with this progressive movement. However, a mere display of rainbow flags and superficial marketing campaigns can often lead to accusations of “rainbow capitalism.” To avoid this label and truly become allies, brands must embrace authenticity, inclusivity, and…
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